Somin

Social Media AI for Better Marketing

SoMin.ai is the AI-Driven Platform helping Brands and Agencies to run efficient Digital Marketing Campaigns on Social Media, Search Engines, and with Bloggers via the power of AI. Every day SoMin platform processes millions of data points, understanding customer psychographics and setting up best-performing Digital Marketing campaigns on Facebook, Instagram, and Google. To do so, our User Profiling AI discovers hundreds of customer personas in real-time by leveraging over eleven thousand of automatically-inferred user attributes, such as interests, personality, behaviours and more. Our campaign execution AI is built upon sequential Deep Networks. At the same time, our Content Generation AI leverages the power of the recent cutting edge Generative Neural Network Architectures, allowing for reaching of previously-unachievable scalability of content marketing campaigns. The main aim of the project is to improve the quality of our campaign optimization and content generation technology while maintaining and increasing the speed of data processing, supporting the rapidly-growing pace of customer acquisition and onboarding we are experiencing at SoMin. In Asia alone, we are tracking hundreds of millions of data points over millions of social media users, media campaigns, and branded content. The accuracy of the AI models and the prediction speed are both crucial at such a large scale data processing pipeline. Therefore the successful candidates will get a chance to dive and influence the technology from Day 1 of their engagement with Somin.ai. Joining SoMin's R&D Team for Developing AI Models along with User Profiling, RNN, and GAN Directions. Participating in Product Planning Activities involving Management, Business, and Product Development Teams. Collaboration with Product Development and Integration teams for Technology Testing and Deployment into Production. Working and reporting under the supervision of SoMin's Head of R&D, participation in bi-weekly company-wide meetings. Artificial intelligence powered platform that combines Advanced Data Analytics and Behavioral Science to study data available on Social Media for helping our customers to Reduce Costs and Increase Sales by Conducting best-performing Social Media and Influencer Marketing Campaigns.